Online gambling is gaining popularity as of now. Did you wonder what the average age of an online gambler is? This is not an easy question to answer. However, let’s deep dive and learn more about online casino players in 2021.
Online gambling is gaining popularity
According to financial gambling news, online casino gaming and sports betting are a fast-paced, dynamic, and — above all — lucrative sector. The ongoing technical developments and shifting legislation throughout the world make it one of the most fascinating industries to work in, with new challenges and opportunities presented every day. Most significantly, the present global iGaming boom shows no signs of slowing down – recent projections predict that worldwide revenues will exceed $100 billion in the next five years.
Following the events of 2020, when iGaming was less damaged than many other businesses and even filled up some of the slack left by land-based casino closures today appears to be a better moment than ever to launch an online casino. While online gambling is a distinct sector, one fundamental business idea applies equally to online casinos and sportsbooks as it does to other businesses: knowing your consumer is the key to success.
Most online casino players are young and men
There is no one-size-fits-all image of the common internet gambler. While the specifics vary by nation, online casino players and sports bettors have two characteristics: they are often younger (18-35 years old) and male.
These are the same habits that you’d see in land-based gamblers, but they’re amplified in the online world. While 58 percent of land-based casino players were male, the ratio jumped dramatically — to 78 percent — when it came to online involvement, according to one in-depth survey of Canadian gamers. According to a 2017 Geopoll report, 69 percent of Kenyan men and 44 percent of Kenyan women have gambled on sports. When it comes to young boys, the prevalence of gambling participation skyrockets. In the past, 77 percent of guys aged 25 to 34 have gambled, with approximately 60% of them gaming once a week.
Income and Education levels of online casino players
Online gamblers have varying degrees of education and money. Gambling involvement rates are greater among the lower-income sectors of the population and greatest among the jobless in African nations such as Kenya.
Canadian internet gamblers, on the other hand, have an average yearly income of roughly $75 000 and are more likely to have completed some form of higher education. Lower-income gamblers in Australia spend a larger percentage of their income on gambling, although higher-income gamblers spend more altogether.
Preparation of players
Different degrees of gambling engagement exist for a variety of causes across the world. The huge number of frequent gamblers in some nations reflects a widespread, long-standing cultural acceptability of gaming. Many gamers would access offshore gambling services even if gambling is illegal in their own country.
Europe, by some metrics the world’s largest gaming market, has extremely high gambling involvement rates. According to a 2019 study by the European Betting and Gaming Association, 16.5 million Europeans bet in 2018. Surprisingly, Sweden has the biggest percentage of its gambling industry taking place online of any European country, with approximately 60% of all bets placed on the internet.
The United Kingdom has a 34 percent stake of the European market, making it one of the world’s largest marketplaces. Online gambling involvement has been gradually expanding for years, according to studies conducted by the United Kingdom Gambling Commission (UKGC). In a poll conducted by the UKGC in 2020, 47 percent of respondents said they had gambled in the previous four weeks, with 21 percent saying they had gambled online.
Size and the frequency of the bets
The magnitude and frequency of players’ wagers will aid online casino operators in setting bet limits, forecasting income, and making other forecasts. European gamers have a reputation for being high-frequency wagers. European gamblers made a wager every 2.5 days on average in 2018, according to a 2019 research by the European Betting and Gaming Association. In that year, a total of 31.6 billion bets were placed by 16.5 million European participants.
If you are operating an online casino, these facts will be highly useful. That’s because you can offer a perfect online casino experience to the players.